But instead of having the puff sitting in a bath of setting powder that's bound to explode in your purse, the puff is actually infused with powder. It felt weightless, but didn’t exactly look it. This one is not for the faint of heart. It’s been 10 months since my last visit to the salon, which could be pretty dire, only I’ve been mainlining this mask and, honestly, it doesn’t look that bad. Instead, I use the Liquid Touch Concealer Brush to blend my foundation around tighter corners like my nose and mouth, or to clean up lipstick that's bleeding outside the lines of my lips. On August 28, just three days before the reveal of Rare Beauty, I had the opportunity to sit down to a virtual interview with Gomez herself. I prefer a natural, radiant finish that still allows my skin to peek through when I'm wearing it and doesn't feel heavy. Your foundation shade and concealer shade are meant to match up, with the concealer being a slightly lighter shade than the foundation (as is recommended by most makeup artists with concealer). (Which isn't inherently a bad thing, by the way.) Too bad open-toe season is done, because it looks stellar. The coverage is also impressive, landing around the medium to high mark, depending on how much you layer, though a little goes a long way. Please select the topics you're interested in: Would you like to turn on POPSUGAR desktop notifications to get breaking news ASAP? As a beauty editor, I see a lot of lip products describe themselves as "velvety" only for the formula to dry out my lips and start flaking off mid-day. It’s the best of both worlds, really. Lip Soufflé Matte Lip Cream. I am long overdue for a trim. I was afraid it’d weigh down my baby-fine hair, but not at all. Personally, I like to use my hands to apply this product, but I still love the brush for baking my concealer (the curved angle is perfect for packing on powder). Fun Fact: With the launch of Rare Beauty, Gomez also launched the Rare Impact Fund, which will raise $100 million for mental health services over the next 10 years. It’s chock-full of hyaluronic acid, blending five different molecular weights of the ingredient for multi-level plumping and hydrating. Pillow Talk is now a mascara. You don't have to be a makeup artist to use these products or to identify your perfect shade; you can just focus on being you. At $14, this is cheaper than a Beautyblender ($20) and just as effective. Be warned: If you prefer to lay low when it comes to highlight, this probably isn't the product for you. But within the first minute of listening to Gomez gush about the brand, it became extraordinarily clear that she poured her entire soul into these little rounded-top vials. So you don't need tools to apply them—the warmth from your fingers should do it. You can rub your eyes, splash your face with water, or keep it on through your sweatiest workout—you can trust me, because I tried all of these things. by Karenna Meredith The cocktail of featherlight plant oils leaves my, The mascara that makes lash dreams come true, —but in that you see lashes first, not mascara. I’ve also abandoned my lash curler. I usually follow up mascara application with a clean spoolie to remove any excess and separate, but I don’t need to with this. I don't know if anyone can tell or cares but you can just see the amount of happiness that I have with what I'm given and what I'm blessed with." I usually follow up mascara application with a clean spoolie to remove any excess and separate, but I don’t need to with this. As is the case with the majority of this line, Soft Pinch blends like melted butter, which means it's virtually foolproof. Historically, a lot of "blonde" shades are too warm (they look borderline auburn against my cooler toned hair), but this is the perfect taupey hue for my brows. If the same is true for you, don't buy the same concealer shade as your foundation. This is one of the most unique products from the launch, and also one of the smartest. Sometimes I wear it alone without the foundation—it makes me feel like I'm standing under soft candlelight. Other Brands You’ll Love: Ilia Beauty, Honest Beauty. 19 hours ago. Get your daily beauty fix right in your inbox. This product is also refillable, so you don't have to purchase an entirely new Blot & Glow Touch-Up Kit when you run out—just a new puff and/or blotting sheets. Luckily, I got my hands on this cute bottle and everything changed. Rare Beauty really nailed the shade for blondes (I'm a blonde, so this is the only shade I can speak to). Lastly, the shade selection, 48 options to be exact, is stellar, paying special attention to skin’s many undertones. You do you, because that's what this line is all about. 14 hours ago, by Brea Cubit And while the price point is fair, you can feel good about every purchase knowing that it's going towards the $100 million that Gomez has pledged to raise for mental health services over the next 10 years via Rare Beauty's Rare Impact Fund. I guess a mani is in order. As POPSUGAR editors, we independently select and write about stuff we love and think you'll like too. If you've been experiencing mask-related breakouts, it doesn't hurt to carry a fresh one if you're going to be wearing a mask for an extended period of time (like on walks or grocery shopping). Get the latest beauty and fashion news, trends, and more—straight to your inbox! Luckily, I got my hands on this cute bottle and everything changed. Although the shade was a bit off for me, the formula is a creamy dream and was a breeze to blend with the brand's sponge (I don't recommend using your fingers for this one). This stuff isn't going anywhere, so make sure you have a quality cleansing balm or micellar water on hand to remove it when you're ready. Your personal information will be used to better tailor the offers, promotions and other communications and materials that we deliver. Full disclosure: The first time I tried the Rare Beauty foundation, I thought the finish was a tad too makeup-y. There's nothing wrong with this brush, but I prefer a sponge to apply my concealer under my eyes (that's just my personal preference). I've been waiting to get my hands on Selena Gomez's makeup brand, Rare Beauty, ever since I heard it was in the works. Just spritz this about an arm's length away from your face—any closer and the droplets don't have time to actually dissolve into a mist (and you're left with a wet face). Sign up to receive The Kit newsletter, which features exciting offers, promotions, and other information from The Kit, our affiliates and other friends. clear, developing pesky white flakes like teen guys overdoing the Dippity Do. Rare Beauty's Foundation Is Perfect For People Who Don't Typically Like Foundation The precision tip was inspired by a Japanese caligraphy brush, and features over 1000 vegan bristles. Lip Soufflé goes on as smooth as brownie batter (that's what I think of when I use shade Courage), but somehow dries down to matte with the perfect amount of slip. Turns out the solution was waiting for me … It’s been 10 months since my last visit to the salon, which could be pretty dire, only I’ve been mainlining this mask and, honestly, it doesn’t look that bad. POPSUGAR has affiliate and advertising partnerships so we get revenue from sharing this content and from your purchase. It’s chock-full of, overdue for a trim. That’s likely because of the brush, which features a flat part to coat the lashes and a bristle side to comb through and define. Lastly, the shade selection, 48 options to be exact, is stellar, paying special attention to skin’s many undertones. Just like the foundation, the concealer from the Liquid Touch family also features 48 shades, but it's a thicker, creamier consistency. I go through the trouble of brushing every last hair up, and then mere minutes later, they give up and droop down again. I'm probably the pickiest when it comes to my foundation formulas. You leave it on for three to five minutes in the shower (you can go up to 20 if your strands are extra parched) and it boosts shine and smoothness for, get this, 72 hours! And before you judge the formula at first swipe—let it dry and be amazed. I recently traded my coral summer pedi for the toasty hue and it actually has me looking forward to rainy Sundays under the covers, chai tea in hand and ’90s classic streaming on my laptop (I really want to watch Practical Magic again after reminiscing about Nicole Kidman’s crazy gorgeous hair in this story). Rare Beauty Lip Soufflé Matte Lip Cream $20. "I have struggled very openly about anxiety and depression and mental health," Gomez said. This isn't an oil-free formula, so some degree of separation is natural. That's why she launched with 48 shades of foundation (and concealer), and formulated each product with ease of use in mind. The good ones find their way into various roundups and stories across thekit.ca and the OMG-this-stuff-is-amazing ones go on to live right here, in my faves of the moment column. The icy chill in the air has brought on rough patches and an overall blahness that has me missing those high-Humidex warnings. With Rare Beauty, Gomez wanted to create a beauty brand for everyone. "You can move it around; I wanted every single person to be able to find their perfect shade." First you slick on the colourless wax, then you sculpt and shape with the little paddle brush. But this burnt orange lacquer has been making things a bit more bearable. 5 Products Bringing Our Beauty Director Joy Right Now, 5 Products Our Beauty Director Is Obsessed with Right Now, 5 Products Our Beauty Director Can’t Get Enough Of, 5 New Products Our Beauty Director Can’t Stop Using. When I knew the products were on their way, I checked my mailbox daily — okay, more like hourly — until I finally received the enormous box. Will this product transform your entire look? I'm personally a fan of the dewy, wet-skin look, which this product definitely delivers. The special polymer lifts and deploys lashes, creating a lovely doe-eyed effect that’s very Valley of the Dolls and perfect with a beige-y pink lip. You leave it on for three to five minutes in the shower (you can go up to 20 if your strands are extra parched) and it boosts shine and smoothness for, get this, 72 hours! The special polymer lifts and deploys lashes, creating a lovely doe-eyed effect that’s very, My brows are hopelessly lazy. Available in 48 shades, Liquid Touch Weightless Foundation is one of the most diverse shade ranges on the market (even topping the Fenty 40). So, as I said, I was eager to see how the Rare Beauty Liquid Touch Weightless Foundation would stand up.